Atlanta, GA – September 21, 2010 –Registration is still open for the 2nd annual Lift Summit, one-day conference focused on making money through social media, to be held Thursday, Sept. 23 at Loews Midtown Hotel in Atlanta. Event attendees will get a sneak peak at PGi’s new application built to revolutionize remote meetings.
“Effective social strategies are transforming the way people interact. PGi will preview the newest social connector on the market, designed to ‘lift’ businesses by improving the way they collaborate,” said PGi Founder, Chairman and CEO Boland Jones. “We’ve combined the best of audio, video and web conferencing, along with social networking, in a simple and elegant new application that puts people, not technology, front and center – giving them a more natural and intuitive way to connect.”
Mike Lewis, Chairman of ILD Corp. and also Chairman of OfficeArrow.com, a coordinating sponsor of Lift Summit added, “PGi’s participation will bring added value to Lift Summit’s sessions that will feature social shopping experts and social media marketing executives sharing their views and experiences on how to establish successful and measurable strategies that monetize social media efforts.”
Lift Summit is geared towards equipping professionals already engaged in social media with tangible ways to monetize their social media efforts. Attendees will collaborate and gain real-world insights from social newsmakers and marketing leaders, such as bestselling author of Socialnomics, Erik Qualman, as well as, Eric Bradlow of Wharton Interactive Media Initiative(WIMI) who most recently led the monitoring of consumer behavior for ESPN during the World Cup.
“This is one of the best investments in learning we’ve ever made,” says John Duffy Founder and CEO from 3C Interactive, a repeat attendee. “Everyone is trying to figure out how to monetize social media—this conference brings everyone in the same room. Those who have done it right come to share, and those looking to learn get their questions answered.”
Lift Summit is the B2B industry’s only conference focused on the growing convergence between social media marketing, measurement and ecommerce. Seating is limited to the first 200 registrants and the popular event is on track to sell out prior to the event. Registration for a full day ticket is $199. Register at www.liftsummit.com/register.htm.
About LIFT:
LIFT: the B2B eCommerce Summit is a one-day conference focused on best practices in B2B social media marketing, measurement and eCommerce. Attendees are provided real-world examples of how to execute social strategies to ‘lift’ business, and make new connections with prominent experts and leading marketers. The first Lift Summit in 2009 set the standard. Lift Summit 2010 raises the bar. Held in Atlanta, Georgia for its second year, new sponsor Social Strategy1 joins hosting sponsors OfficeArrow and Wharton for this premier event. For more information, visit www.liftsummit.com.
About PGi:
The world collaborates with PGi. Our advanced meeting, conferencing and collaboration solutions energize people and organizations to connect more meaningfully and work together more productively. Our customers include more than 50,000 companies and nearly 90% of the Fortune 500. Every month, 12 million people around the world use PGi’s advanced solutions and next-generation platform to meet, work and collaborate. PGi is headquartered in Atlanta, Georgia with operations in 24 countries worldwide. You can learn more at www.pgi.com.
About OfficeArrow:
OfficeArrow® is an online community of over 250,000 small business owners and office professionals, created to help them manage their businesses more effectively. OfficeArrow’s social commerce platform connects members of the community with industry experts, leading vendors and each other. Tips, advice, articles and discussions combine with community purchasing power to make OfficeArrow a unique and preferred destination. For more information, visit www.OfficeArrow.com.
About the Wharton Interactive Media Initiative:
The Wharton Interactive Media Initiative (WIMI) is the world's first and foremost data-driven research center focused on interactive media, its effects on global businesses, and implications for traditional business models. Capitalizing on the Wharton School's longstanding leadership in data-driven research, WIMI seeks to foster collaboration between world-class researchers and leading-edge businesses to understand how to monetize interactive data that they and others collect. For more information, visit www.whartoninteractive.com.
About Social Strategy1:
Social Strategy1, a new venture from ILD Corp., leverages the most powerful social media monitoring technologies to help companies capitalize on the opportunities that are available on the increasingly open and social web. Social Strategy1’s proven approach uses the expertise of social media listening analysts (SMLA) to interact with influencers on behalf of its clients with pre-set messages and context, using search engine marketing methods, social media monitoring tools and professional and savvy listeners to deliver game-changing online results for its clients’ brands. For more information, contact Social Strategy1 - www.socialstrategy1.com.
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